craftmade

Craftmade is a brand of residential ceiling fans and lighting fixtures marketed primarily in North America. The line is known for combining motorized fans with decorative light kits and for offering designs that range from traditional to contemporary.

Product range includes indoor and outdoor ceiling fans, low-profile or hugger models for spaces with shallow ceilings, and fans with integrated LED lighting, remote or wall-control options, and variable-speed operation. Finishes commonly include brushed nickel, bronze, white, and black, with wood or composite blades that complement various interior styles.

Distribution and market position: Craftmade products are sold through lighting showrooms, independent distributors, and online retailers. The brand positions itself as a mid-range option that emphasizes design variety and energy-efficient options within an accessible price point. It competes with other established ceiling fan brands in the North American market.

History and corporate stance: Craftmade has operated as a manufacturer of ceiling fans and lighting fixtures for several decades. Ownership and corporate structure have evolved, with products distributed to retailers and wholesalers across North America. The company notes warranty coverage on its products, though terms vary by model and region. As with other ceiling fan brands, Craftmade faces competition from manufacturers such as Minka-Aire, Hunter, and Casablanca.