concurrentielle

Concurrentielle is the feminine form of the French adjective concurrentiel, used to describe things related to competition, especially in a market or business context. It designates characteristics, analyses, or policies that arise from or address competition among economic actors, such as companies, suppliers, or products. The root is concurrence, meaning competition, with the suffix -elle indicating feminine form.

In business, the term occurs in several established expressions: l'environnement concurrentiel refers to the set of competitive conditions in a market; l'analyse concurrentielle is the study of rivals' strategies, strengths, and weaknesses; la veille concurrentielle is the systematic collection and analysis of information on competitors to inform decision making. A variable is described as concurrentielle when it concerns competitors or competitive dynamics; for instance, une stratégie concurrentielle aims to gain competitive advantage.

In public policy and law, the notion underpins the concept of politique concurrentielle or competition policy, which seeks to maintain fair competition, prevent monopolies, and regulate anti-competitive practices. This field overlaps with droit de la concurrence and agencies tasked with enforcing competition rules, such as authorities that assess mergers and business practices.

The term is common in French-language business literature, corporate planning, marketing, and economics, and is used across sectors to discuss market structure, competitive strategies, and regulatory considerations. See also: concurrence, veille stratégique, analyse de la concurrence, politique de concurrence, droit de la concurrence.