bulkkortingen

Bulkkortingen are price reductions granted by sellers when buyers purchase large quantities. The term is used in Dutch to describe bulk discounts, which are common in wholesale, business-to-business procurement, and in some consumer markets where buying in large quantities is practical. The discount is typically implemented through tiered pricing, where the unit price falls as the order quantity increases, but other forms exist as well, such as minimum order quantities, volume rebates, contract pricing, or bundled pallet or case pricing. Terms and conditions often specify minimums, delivery arrangements, payment terms, and whether discounts apply to specific products or entire orders.

Buyers negotiate with suppliers to obtain lower unit costs in exchange for higher volumes. Bulk discounts can offer significant cost savings per unit and improve forecast accuracy and supply security for buyers. For suppliers, bulkkortingen can increase average order size, boost inventory turnover, and strengthen customer relationships. They are common in industries such as packaging, chemicals, food service, office supplies, and manufacturing components.

Bulkkortingen differ from time-limited promotions and loyalty programs. Promotions tend to be short-term price cuts available to many customers, while loyalty programs reward repeat purchases and may not always alter unit costs at the point of sale. Implementing bulk discounts requires evaluating total cost of ownership, including storage, financing, and the risk of obsolescence; there are potential drawbacks such as capital requirements and complex eligibility rules.