Widereel

Widereel is a software company that provides a platform for creating and distributing interactive video content. Their technology allows users to embed clickable elements, quizzes, surveys, and other interactive features directly into their videos. This enables a more engaging and personalized viewing experience compared to traditional linear video.

The Widereel platform supports a wide range of use cases, including marketing and advertising, e-learning, product demonstrations, and internal communications. Businesses can leverage Widereel to create shoppable videos that drive conversions, educational content that improves knowledge retention, or engaging internal training materials. The interactive elements can be customized to match brand aesthetics and specific campaign goals.

Key features of the Widereel platform often include a user-friendly editor for adding interactive layers, analytics to track viewer engagement with these elements, and various distribution options for embedding videos on websites, social media, or within other applications. The goal is to transform passive video consumption into an active and measurable interaction, providing deeper insights into audience behavior and improving the overall effectiveness of video content.