Vorführwagens

Vorführwagens are vehicles, typically cars, that are used by dealerships for demonstration purposes. These vehicles are driven by sales staff to showcase features and capabilities to potential customers during test drives. They are usually new or nearly new and are kept in pristine condition to make a positive impression.

The primary purpose of a Vorführwagen is to allow customers to experience a vehicle firsthand before making a purchase decision. This hands-on experience is crucial in the automotive sales process, as it helps customers understand the driving dynamics, comfort, technology, and overall feel of a car. Dealerships use them as a key tool to generate interest and facilitate sales.

Vorführwagens are often among the first models of a new generation or a significant update. They are equipped with the latest available options and technologies to highlight the brand's advancements. The mileage on a Vorführwagen is typically low, as they are not used for daily commuting by customers or staff in the same way a retail vehicle would be.

When a Vorführwagen is retired from demonstration duty, it is usually sold by the dealership. These vehicles are often offered at a slight discount compared to a brand-new equivalent, making them an attractive option for buyers seeking a vehicle that is almost new but at a more affordable price. They have a known history of use, primarily limited to short test drives.