Vireyttää

Vireyttää is a Finnish verb meaning to enliven, animate, or make lively. It is commonly used in both literal and figurative contexts to describe actions that inject energy or excitement into an event, object, or person. For example, a speaker might vibrate (vireyttää) a crowd at a rally by using dynamic rhetoric, or music can be played to reverstone a dull party. The verb can also describe physical actions such as revving (vireyttää) a motor or stirring (vireyttää) a pot of soup.

The root of the word is viere, meaning “near” or “adjacent,” though the combined word originates from the verb base “vire-,” which has connotations of vigor and bellows. Its past participle form is vireyttynyt and the infinitive is vireyttää. In everyday speech, the phrase “vireyttää jotain” is often shortened to “virettää,” and it is typically used in the imperative form when urging someone to energize an activity (“Vireytä hetki!”).

In Finnish literature and poetry, vireyttää is sometimes employed metaphorically to describe emotional or intellectual stimulation, suggesting a spark that initiates change. The word is in common usage in media, advertising, and social contexts, often paired with other dynamic terms such as kukkii (blossom) to evoke a sense of vitality.