Smásali
Smásali is an Icelandic term that translates to "small sale" or "retail sale" and generally refers to the business of selling goods directly to consumers in relatively small quantities. This encompasses a wide range of commercial activities where individual items are purchased by the end-user for personal consumption or use.
In a broader economic context, smásali plays a crucial role in the distribution chain, connecting manufacturers
The Icelandic retail landscape features a variety of smásali operations, from large department stores to independent