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Schank

Schank is a surname of German origin. The name has been borne by several individuals notable in academia and industry, most prominently Roger C. Schank, an American cognitive scientist and artificial intelligence researcher.

Schank is best known for his work on narrative cognition and memory, including script theory, which posits

Schank’s ideas helped shape a view of cognition and language understanding that emphasizes experience and narrative

that
much
human
understanding
and
memory
are
organized
around
stereotyped
sequences
of
events,
or
scripts,
such
as
going
to
a
restaurant
or
attending
a
lecture.
He
also
contributed
to
dynamic
memory
theory
and
the
development
of
conceptually
memory-based
approaches
to
reasoning
and
learning,
which
influenced
early
work
in
artificial
intelligence
and
education
technology.
In
the
1980s
and
1990s,
Schank
participated
in
or
founded
ventures
and
research
initiatives
focused
on
storytelling,
natural
language
processing,
and
learning
technologies.
His
publications
span
AI,
education,
and
the
role
of
narratives
in
learning,
with
works
such
as
Dynamic
Memory
and
Tell
Me
a
Story.
structure
as
foundational
to
learning
and
reasoning,
offering
an
alternative
to
approaches
that
rely
solely
on
abstract
symbolic
manipulation.
The
surname
Schank,
therefore,
is
most
closely
associated
in
contemporary
discussions
with
Roger
C.
Schank
and
his
impact
on
cognitive
science
and
AI
research.