Salgshistorikk

Salgshistorikk refers to the historical record of all sales transactions recorded by a business. It typically consolidates data from multiple sales channels, including physical points of sale, online stores, marketplaces, and B2B invoicing. Each sales record generally contains a timestamp, product or service identifier, quantity, unit price, total amount, payment method, and channel, with optional fields for customer identifier (anonymized when required), location, salesperson, discounts, taxes, and returns. The data is usually stored in a relational database or a data warehouse and is kept in a form suitable for reporting and analysis.

The primary purposes of maintaining salgshistorikk are to measure sales performance, identify trends, and support decision making. It enables calculations such as daily revenue, gross margin, average order value, and conversion rates, and it supports forecasting, inventory management, pricing strategy, and promotional analysis. It also facilitates customer analytics and compliance reporting, such as revenue recognition and audit trails.

Data quality and governance are important for salgshistorikk. Organizations implement data standardization, deduplication, and data lineage, and address data integration challenges when consolidating data from POS, e-commerce, ERP, and CRM systems. Privacy considerations are relevant, particularly in handling customer data under regulations like GDPR, with practices such as data minimization and anonymization where appropriate. Retention policies and secure access controls help protect historical records while enabling historical analysis.