Reiterate

Reiterate is a verb that means to say or do something again, especially to repeat a statement or message for emphasis, clarification, or reassurance. It is transitive, typically taking a direct object or a clause, as in reiterate a point or reiterate that the policy remains unchanged.

In formal writing and public discourse, to reiterate signals importance or seriousness. It carries a stronger tone than simply “repeat” and is often used to remind audiences of commitments or conclusions. For example, The spokesperson reiterated the government's commitment to reform, and The scientist reiterated the need for further study. The usage can convey insistence or clarification without implying literal, word-for-word repetition.

The word comes from Latin reiterare, from re- meaning “again” and iterare meaning “to repeat.” Over time, reiterate has entered English with a sense of emphasizing a point by restating it.

Related terms include restate, repeat, and reemphasize. The noun reiteration and the adjective reiterative are connected derivatives. In contemporary prose, reiterate is common in journalism, diplomacy, and formal instruction, where clear emphasis or reassurance is required. Care should be taken not to overuse it, as frequent reiteration can appear repetitive; balance with concise phrasing to avoid redundancy.

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