Realprisers
Realprisers is a term used in consumer discourse to describe individuals or groups who emphasize price transparency and real costs in shopping. Realprisers argue that the nominal price tag is only a starting point and that taxes, fees, shipping, financing, and after-purchase costs should be included when evaluating a purchase. The concept appears in online forums, price-analysis blogs, and consumer-rights discussions, where adherents share methods to compare final prices and to highlight when retailers obscure charges.
Origin and spread: The term arose in online communities during the 2010s as price-comparison tools and advocacy
Practices: Realprisers document total costs across vendors, often using price trackers, receipts, and price-history data. They
Impact and reception: The approach has raised awareness of hidden charges and encouraged some retailers to
See also: Price transparency, Total cost of ownership, Consumer advocacy.