Potenza

Potenza is the capital city of the Basilicata region in southern Italy and the seat of the Province of Potenza. It lies on a hill in the Basento river valley, within the Apennine mountains, at an elevation of about 800 meters above sea level. The city has a population of around 68,000 residents and functions as the region’s administrative and commercial center.

Historically, the area has long been settled, with evidence dating back to ancient times. The medieval town developed around fortifications and expanded through the following centuries. In the modern era Potenza emerged as the administrative heart of Basilicata, a role it maintained as the region’s capital. The surrounding countryside is characterized by hills and small towns typical of the Apennines.

Economy and education in Potenza are dominated by public administration, services, and small-scale industry, with agriculture in the hinterland contributing to the local economy. The Università degli Studi della Basilicata maintains faculties in Potenza as part of the regional university system, and the city hosts several other higher-education and research institutions.

Culturally, Potenza preserves a historic center with narrow streets and a concentration of religious and secular buildings. The city hosts various museums, cultural events, and theaters that reflect Basilicata’s heritage. Potenza is connected by road to other parts of the region and country, and is served by regional rail and bus networks, supporting both commerce and tourism.