Pakkausmuoto
Pakkausmuoto refers to the form and configuration of packaging used for a product. It encompasses the physical container, its closure, size and shape, materials, labeling and how the packaging is assembled into a usable unit. The concept is central to product development, logistics, marketing and sustainability, aiming to protect the contents, facilitate handling and stacking, convey information, and support consumer appeal.
Typical packaging forms are diverse: primary packaging that directly contains the product (bottles, tubes, pouches, blister
Sustainability increasingly shapes pakkausmuoto, promoting recyclability, reuse, or compostability and reducing material intensity. Designers aim for
In Finnish industry, the term is used in product development, manufacturing, and logistics to articulate the