PESTELmodeller
PESTELmodeller is a strategic planning tool used to analyze the external environment of an organization. The acronym PESTEL stands for Political, Economic, Social, Technological, Environmental, and Legal factors. This model helps businesses understand the macro-environmental factors that could impact their operations, strategies, and long-term goals. By examining these factors, organizations can identify opportunities and threats, and develop strategies to mitigate risks and capitalize on favorable conditions.
The Political factor considers government policies, regulations, and political stability, which can affect trade, investment, and
PESTELmodeller is widely used in strategic planning, business development, and risk management. It provides a comprehensive