Oggigiorno

Oggigiorno is an Italian adverb meaning "nowadays" or "in the present day." It functions to refer to the current period and is commonly found in formal, analytical, and literary registers. In contemporary Italian, it can introduce observations about society, culture, or technology, often with a reflective or evaluative tone. Its usage is more typical of written language and historical or journalistic prose than casual everyday speech, where more everyday terms like oggi or al giorno d'oggi are usual.

The term has appeared in Italian literature and public discourse since at least the 19th century and remains part of the language's stylistic inventory for signalling contemporaneity. In modern writing, it can serve as a temporal frame for arguments about trends, changes, or ongoing phenomena.

Oggigiorno is also used as a proper name in Italian media and culture. Several publications, programs, or cultural initiatives have adopted it as a title or brand, reflecting its association with contemporary life. When used in this way, the term usually functions as a focal point for presenting current events, culture, or issues.

Etymology: the word is a compound expression formed to emphasize present time, drawing on the core meaning of oggi (today) and the notion of the present day.