Käivitlusfaas

Käivitlusfaas refers to the initial stage of a startup company's lifecycle. It is characterized by the process of bringing a new business idea to life and establishing its foundational operations. This phase typically involves extensive planning, market research, and the development of a minimum viable product (MVP). Founders often dedicate significant personal resources and time during this period, facing high uncertainty and risk.

Key activities during the käivitlusfaas include defining the business model, identifying the target market, and securing initial funding. This funding might come from personal savings, loans from friends and family, angel investors, or venture capital. Building a core team with essential skills is also a crucial aspect. The primary goal is to validate the business concept and demonstrate its potential for growth and profitability.

The käivitlusfaas is often the most challenging period for a startup. Many businesses fail during this stage due to insufficient funding, lack of market demand, poor execution, or intense competition. Success in the käivitlusfaas signifies that the company has found product-market fit and is ready to move into a growth phase, where scaling operations and expanding market share become the main objectives. It is a critical period that lays the groundwork for the future trajectory of the enterprise.