Kodak

Eastman Kodak Company, commonly known as Kodak, is an American technology company that specializes in imaging for business and professional markets, including packaging, printing, and digital imaging services. The company maintains the Kodak brand through licensing and partnerships while most consumer photography activities are managed by Kodak Alaris and other licensees.

Founded in 1888 by George Eastman in Rochester, New York, Kodak popularized affordable photography with the Kodak camera and the slogan You press the button, we do the rest. The company built a mass-market photography system built around film, cameras, paper, and developing services. It introduced iconic products such as the Brownie line of cameras and Kodachrome color film, among others, and played a central role in the development of film-based imaging in the 20th century.

In the digital era, Kodak developed digital imaging technologies and cameras but struggled to transition its business model away from film. After years of restructuring, the company filed for Chapter 11 bankruptcy protection in 2012 and emerged in 2013 as a smaller, technology-focused company concentrating on imaging sciences, licensing, and services rather than consumer products.

Today Kodak focuses on commercial imaging, packaging and graphic-arts solutions, software and services, and brand licensing. Kodak Alaris, a separate entity, handles consumer imaging products such as scanners and certain film products in Europe and other markets. The company remains headquartered in Rochester, New York, and continues to license the Kodak brand worldwide.