Infopaketit

Infopaketit (information packages) are curated bundles of information about a topic or service, assembled to be easy to locate, understand, and act on. They typically combine concise text with navigable structure and may include checklists, diagrams, FAQs, links to official sources, and contact information. The goal is to provide consistent, timely, and accessible information for a predefined audience.

Infopaketit are used to support onboarding, decision-making, and service uptake, to minimize confusion and reduce repetitive inquiries. They can cover topics such as public services, healthcare, housing, education, or product introductions. They are distributed via online service portals, email or newsletters, PDFs, printed handouts, or in-person briefings. They can be offered as self-service resources or as guided materials.

Design and accessibility considerations include the use of plain language, clear structure, translations where needed, and compliance with accessibility standards. A well-designed infopaketti is modular, enabling easy updates to individual sections and including a visible update date.

Creation and maintenance are typically handled by communications professionals in collaboration with subject matter experts and user researchers. Evaluation relies on user feedback, usage analytics, and periodic reviews to improve clarity, relevance, and timeliness.

In public administration and service design in Finland, infopaketit are commonly used to present essential information for defined audiences, such as new residents, patients, students, or customers, ensuring a consistent information experience across channels.