Ideeli
Ideeli was an American online retailer that specialized in selling discounted designer clothing, accessories, and home goods. The company was founded in 2007 by Paul Hurley and Kevin Ryan, and was headquartered in New York City. Ideeli operated on a membership-based model, where users could sign up for free to receive daily emails featuring limited-time sales on high-end brands.
The name "Ideeli" was derived from the phrase "ideal deal," reflecting the company's focus on offering exclusive
In addition to its online sales, Ideeli also ventured into brick-and-mortar retail with the opening of a
Ideeli faced significant competition in the flash sales and discount retail sector. Despite its innovative approach