Ideagas

Ideagas is a design and branding agency headquartered in San Juan, Puerto Rico, founded in 2014 by architect and entrepreneur Alejandro López. The firm positions itself as a multidisciplinary consultancy that integrates aesthetics, strategy, and technology to create cohesive brand identities for businesses in the Latin American market. Its core offerings include visual identity design, digital architecture, user experience research, and immersive marketing campaigns. Ideagas also provides consultancy services for sustainable design practices and offers workshops on creative entrepreneurship for emerging designers.

The agency’s client roster spans multiple sectors, including hospitality, real estate, fintech, and consumer electronics. Notable projects include the rebranding of Puerto Rico’s cultural tourism portal “Isla Viva,” the development of the digital storefront for fintech startup Nuym, and a concept campaign for the residential high‑rise “Horizon Vista” that won the 2019 Puerto Rican Design Award for Interior Design. Ideagas partnered with the National Institute of the Arts to curate a virtual exhibition “Color Conexión,” which toured museums across the Caribbean in 2021.

Internally, Ideagas maintains a design thinking framework that emphasizes co‑creation with clients and iterative testing. Its office is located in the historic Caimito district, where a community boardroom hosts monthly open‑sourcing events for local artists and entrepreneurs. The agency’s leadership has been featured in regional business journals such as Exitos Magazine and Bloomberg Latino, which praised its blend of cultural insight and technological innovation.