HbbTVohjelmiin

HbbTVohjelmiin, a Finnish term, refers to the interactive applications and services delivered over Hybrid Broadcast Broadband TV (HbbTV) technology within the Finnish broadcast television landscape. HbbTV itself is a standard that combines broadcast television with broadband internet connectivity, allowing viewers to access enhanced content and interactive features through their smart TVs. In Finland, HbbTVohjelmiin encompasses a range of offerings that go beyond traditional linear programming.

These interactive elements can include supplementary information related to the current broadcast, such as extra details about a sports event, cast and crew information for a film, or polling options during a live show. Viewers typically access these HbbTVohjelmiin by pressing a red button on their remote control when prompted during a program. This action launches an overlay or a separate application that utilizes the internet connection of the smart TV.

Finnish broadcasters have implemented HbbTVohjelmiin to enrich the viewing experience, provide additional revenue streams through interactive advertising, and offer improved services like catch-up TV or advanced electronic program guides. The availability and specific content of HbbTVohjelmiin can vary depending on the broadcaster and the program being watched. The technology aims to make television viewing more engaging and personalized for the Finnish audience.