Frischverkauf
Frischverkauf is a form of direct agricultural marketing in German-speaking regions, where farmers sell fresh, minimally processed products directly to end consumers. The term covers on-farm sales, roadside stands and the participation of farmers at markets. The focus is on freshness and short supply chains, often with seasonal variability that affects availability and pricing.
Typical product groups include fruits, vegetables, dairy products, eggs and other perishable farm goods that are
Regulation and compliance for Frischverkauf vary by country and region. Direct sellers generally must register as
Economic and social aspects of Frischverkauf include promoting rural income diversification, supporting local food systems and