Einwerbung
Einwerbung is a term commonly used in German-speaking countries to describe the process of acquiring funds or resources, often for non-profit organizations, research projects, or public initiatives. It encompasses a broad range of activities aimed at securing financial support from various sources. This can include seeking donations from individuals, applying for grants from foundations or government bodies, or engaging in corporate sponsorships.
The term "Einwerbung" implies an active and strategic effort to persuade potential donors or funders to contribute.
Different types of Einwerbung exist, depending on the context. For universities and research institutions, it might