Branddig

Branddig is a digital marketing consultancy founded in 2018 in Stockholm, Sweden, that specializes in brand strategy, social media management, and content creation for small to medium-sized enterprises. The company’s name derives from a combination of “brand” and “digitals,” reflecting its focus on integrating digital tactics with traditional branding principles. Branddig’s mission statement, “Elevate brands through data-driven creativity,” emphasizes its commitment to combining analytics with human-centered design.

The founding team consists of former senior marketers from several Fortune 500 firms, including roles in analytics, creative direction, and e‑commerce. Branddig’s headquarters in an open‑plan office house a workforce of approximately 45 employees, encompassing marketing strategists, graphic designers, copywriters, and a data science division. The firm’s client roster spans industries such as technology, fashion, hospitality, and non‑profit sectors, with a particular emphasis on Scandinavian and Baltic markets.

Branddig offers a suite of services, including brand audits, social media calendars, influencer partnership frameworks, and conversion‑rate optimization for websites. The company also operates an in‑house research lab that publishes semi‑annual trend reports on digital consumer behavior, which have been cited by industry publications such as The Verge and Marketing Week.

In 2021, Branddig received the Nordic Innovation Award for its “StoryAtScale” campaign, which integrated augmented reality elements into a client’s product launch. The firm has faced criticism for its use of automated content generation tools, leading to a public apology and a subsequent shift toward a more human‑centric editorial process.

Branddig’s corporate values are transparency, collaboration, and ethical data usage. The organization observes the European Union’s General Data Protection Regulation (GDPR) and advertises a commitment to customer data sovereignty. Its upcoming expansion plans include opening a satellite office in Berlin to strengthen its presence in the broader European market.