AntiG

AntiG is a term used in multiple contexts to denote opposition to the gravitational force or to evoke gravity-defying concepts. It is not a single organization or product, but a label applied across science, entertainment, and commerce. The capitalization AntiG is common in branding, where it is used to suggest advanced or speculative technology.

In scientific and technical usage, 'anti-G' or 'negative G' describes acceleration directed opposite to the pull of gravity, resulting in weightlessness or reduced apparent weight. In aerospace and aviation, pilots experience negative g during certain maneuvers, and devices such as anti-G suits or centrifuge-based training systems are used to manage g-forces. The term also appears in discussions of fictional or hypothetical anti-gravity technologies that would counteract gravity.

In popular culture, AntiG often appears as a fictional organization, device, or power in novels, comics, films, and video games, serving as shorthand for gravity-negating capabilities. The details and lore vary widely between works, and AntiG is not a standardized concept within any single franchise.

In branding and consumer products, AntiG is sometimes adopted as a name or motif to convey high performance, weight reduction, or futuristic design. Companies may use the term for products related to sports, wearables, or space-themed goods, though such use is promotional rather than a claim of real anti-gravity physics.

See also: gravity, anti-gravity, g-force.