Amorepacifics
Amorepacifics is a South Korean beauty conglomerate, established in 1945. It is one of the largest cosmetics companies in the country and has a significant global presence. The company is known for its extensive portfolio of brands, which span various skincare, makeup, and personal care categories. These brands often incorporate traditional Korean ingredients and philosophies into their product development.
The company's origins trace back to Seo Sung-whan, who started the business by selling hair oil and
Amorepacifics is recognized for its research and development efforts, focusing on innovation in beauty technology and