tastewise

Tastewise is a data and insights company that provides market intelligence for the food and beverage sector. It gathers and analyzes data from online menus, restaurant listings, food delivery platforms, recipes, and social media to identify trends in flavors, ingredients, cuisines, and dietary patterns. Clients include food brands, manufacturers, retailers, and hospitality groups seeking evidence-based guidance for product development, marketing, and menu strategy.

The Tastewise platform combines automated data collection with analytics to deliver trend reports, flavor and ingredient analyses, competitive benchmarking, and opportunity mapping. It uses natural language processing and machine learning to tag dishes by ingredients, flavor notes, and dietary attributes, and to forecast upcoming consumer interest. Dashboards and API access enable integration with client workflows, supporting product ideation, menu optimization, and strategic planning.

Tastewise operates in a competitive space with other market intelligence and foodtech firms, emphasizing data-driven signals about emerging tastes, consumer preferences, and market gaps. Its scope covers categories such as plant-based foods, ethnic cuisines, healthy and sustainable ingredients, and new food formats. The reliability of insights depends on data sources and methodology, so clients are advised to combine Tastewise outputs with primary research and internal data.