talanalys
Talanalys is the systematic study of spoken language and public speaking with focus on content, structure, rhetoric, and delivery. It encompasses analysis of arguments, rhetorical devices, audience adaptation, and the communicative effect of a speech.
Historically, talanalys draws on rhetoric, discourse analysis, linguistics, and communication studies. In some traditions it overlaps
Methods include transcribing speeches and applying frameworks such as Aristotle's ethos, pathos, and logos; argumentation theory;
Data sources include transcripts, audio recordings, video, and social media posts connected to speeches.
Applications include evaluating persuasive effectiveness, improving public speaking curricula, monitoring political rhetoric, and promoting media literacy.
Limitations include subjectivity, cultural context, and the risk of misinterpreting nonverbal cues; ethical considerations about surveillance
Related topics include rhetoric, discourse analysis, pragmatics, speech act theory, and multimodal communication.