produktams
Produktams is a term used in certain European business contexts to denote a comprehensive framework for describing, organizing, and exchanging product information across the supply chain. It functions as both a data model and a governance approach that unifies product data from design through end-of-life.
Core components include a standardized data model for product attributes (identifiers, dimensions, materials, certifications), a lifecycle
Applications include use by manufacturers, retailers, and platforms to populate catalogs, power search and personalization, synchronize
History and usage vary by region; the term originated in corporate data management contexts where cross-system
Related terms include product information management, data standards for product data, and catalog management.