personalitöösse
Personalitöösse is a Finnish neologism that describes the act of creating and maintaining a curated online persona. It is derived from the English word "personality" and the Finnish suffix "-öösse," which can imply a kind of elaborate or artificial creation. The concept refers to the deliberate construction of an image, identity, and narrative that is presented to the public, primarily through social media platforms and other digital channels.
The practice of personalitöösse involves carefully selecting which aspects of one's life, interests, and opinions to
While some view personalitöösse as a natural extension of self-expression in the digital age, others express