partneroriented
Partneroriented is an adjective describing an organizational or strategic approach that prioritizes partnerships and collaborations as central to its goals. A partner-oriented organization seeks to create value not only for its customers but also for its partners, aligning incentives, resources, and governance with a shared ecosystem.
In practice, partner-oriented strategies are common in B2B contexts, including channel partnerships, alliances, and ecosystem businesses.
Metrics and governance matter in a partner-oriented approach. Partner performance, partner satisfaction, and joint pipeline are