owowegetarianizm

Owowegetarianism is a neologism that describes a vegetarian diet adopted for perceived aesthetic reasons. The term, derived from the internet slang "owo" which signifies cuteness or innocence, suggests that individuals may choose vegetarianism because they find the idea of consuming animals to be unappealing or to align with a perceived innocent or cute persona. It is not a formally recognized dietary classification and is primarily discussed within online communities.

Unlike established vegetarian diets such as lacto-ovo vegetarianism or veganism, which are based on ethical, environmental, or health concerns, owowegetarianism is characterized by its motivational basis. The decision to abstain from meat is linked to a subjective sense of aesthetics or a desire to project a certain image, rather than a structured ethical framework. The prevalence and formal study of owowegetarianism are limited, existing mainly as a concept within internet subcultures. It does not involve specific dietary restrictions beyond the exclusion of meat, and individuals identifying with this label may still consume dairy and eggs. The term is often used humorously or ironically.