ostuotsustes
Ostuotsustes is a term of Finnish origin that translates to "purchase decisions" or "buying decisions" in English. It refers to the process an individual or household goes through when deciding whether to buy a product or service. This process typically involves several stages, though not all may be explicitly recognized by the consumer.
The initial stage is often need recognition, where a consumer identifies a problem or a desire that
The next stage is evaluation of alternatives. Here, consumers compare the different products or brands they
Once a decision is made, the purchase action takes place. This involves selecting the specific product, brand,