optimus

Optimus is a term derived from the Latin optimus meaning "best." In modern usage, it is employed as a name or branding element to convey quality, efficiency, or optimal performance.

In computing, NVIDIA Optimus refers to a hardware- and software-based graphics technology that enables laptops to switch between integrated and discrete graphics to improve battery life without sacrificing performance. The system analyzes the rendering workload and dynamically selects which GPU to use. It began shipping with NVIDIA GPUs around 2010 and has been refined with subsequent driver updates and platform support.

In popular culture, Optimus Prime is a central character in the Transformers franchise; the name Optimus is used in reference to the character's given name. The term also appears in fan culture and merchandising to denote leadership and reliability.

Beyond NVIDIA and Transformers, Optimus appears in product names and corporate branding across various sectors, often chosen for its connotations of superiority and efficiency. The term is not associated with a single standard definition beyond its general meaning of "the best" or "most favorable."