opportunityalso

Opportunityalso is a neologism used in some management, entrepreneurship, and decision-science writings to describe a framework that extends traditional opportunity cost analysis. It emphasizes evaluating not only the primary opportunity under consideration but also additional opportunities that become available, either concurrently or as spillovers, when pursuing that option. The concept seeks to capture interdependencies, synergies, and platform effects that are not accounted for in standard choice models.

Although not part of formal economic curricula, opportunityalso appears in case studies and strategic planning literature from the late 2010s onward. Its proponents describe it as a practical tool for recognizing late-emerging options and for aligning strategic bets with broader resource landscapes, such as capabilities, partnerships, and market access.

Methodologically, opportunityalso relies on a mix of real options thinking, portfolio analysis, and scenario planning. Analysts identify a baseline option, enumerate related opportunities (for example licensing, co-development, data advantages), assess probabilities, synergies, and opportunity costs, and then compare expected values under different realizations.

Applications include technology startups, industrial project selection, and corporate strategy, where pursuing one option can unlock complementary revenue streams or capabilities. Critics warn that the concept can be vague and susceptible to overcounting benefits if boundaries between opportunities are ill-defined.

See also: opportunity cost, real options, portfolio management, decision analysis.