médiagazdaságnak
Médiagazdaságnak, which translates to "media economy," refers to the economic principles and practices that govern the creation, production, distribution, and consumption of media products and services. This field examines how media organizations operate within a market environment, considering factors such as revenue generation, advertising models, audience engagement, and technological advancements. It encompasses a wide range of media, including traditional forms like newspapers, television, and radio, as well as digital platforms such as social media, streaming services, and online news outlets.
Key areas of study within médiagazdaságnak include market structures, competition dynamics, ownership patterns, and regulatory frameworks