målägare

A målägare is a Swedish term that translates to "goal owner" or "stakeholder" in English. It refers to an individual or entity that has a vested interest in the successful outcome of a specific goal, project, or initiative. The målägare is not necessarily the person responsible for executing the tasks to achieve the goal, but rather someone who benefits from its completion or is impacted by its success or failure.

In a business context, a målägare could be a department head, a client, a sponsor, or even an end-user. They typically have the authority to define what success looks like for the goal and may provide input, resources, or approval throughout the process. Understanding the målägare's needs and expectations is crucial for effective project management and strategic planning. Their perspective helps to ensure that the pursued goal aligns with broader organizational objectives and delivers the desired value.

The concept of a målägare emphasizes accountability and shared responsibility for achieving desired results. It encourages communication and collaboration between those executing the work and those who have a primary interest in the outcome. This ensures that efforts are directed towards fulfilling the needs and objectives of the relevant parties.