millilið
Millilið is an Icelandic term that refers to an intermediary or middleman in economic and commercial contexts. It denotes an actor that operates between producers and consumers to facilitate exchange, often taking on parts of the transaction process such as sourcing, logistics, information provision, and financing. Millilið can be a person or an organization, including wholesalers, retailers, brokers, agents, and online platforms.
The core functions of millilið include matching supply with demand, reducing transaction costs and information asymmetry,
Types of intermediaries vary by market and role. Common examples are wholesalers who buy in bulk and
The presence of millilið influences pricing, competition, and market dynamics. Intermediaries can lower barriers to entry