loopthat

Loopthat is a technology company that developed a platform for creating and embedding interactive video experiences. The company's core product allowed users to add clickable elements, annotations, and other interactive features directly onto video content. These interactive elements could link to external websites, display additional information, or trigger other actions within the video player itself.

The Loopthat platform was designed to enhance user engagement with video content, making it more dynamic and informative. Businesses and content creators utilized Loopthat to create shoppable videos, educational modules, and marketing campaigns where viewers could interact with the content in real-time. The technology aimed to bridge the gap between passive video consumption and active participation, providing a more immersive and effective way to deliver information and drive conversions.

Loopthat's solution was typically integrated into existing websites or content management systems, allowing for seamless deployment of interactive video. The company focused on simplifying the process of adding interactivity, making it accessible to users without extensive technical knowledge. While the specific details of its operational status or current availability may vary, Loopthat represented an effort to innovate within the digital video space by introducing interactive capabilities to a widely consumed medium.