lisamüügivõimalus

A lisamüügivõimalus, which translates to "upselling opportunity" in English, refers to a sales strategy where a salesperson attempts to sell a customer a more expensive or upgraded version of a product or service that the customer initially intended to purchase. The goal is to increase the overall transaction value and often to provide the customer with a better solution that better meets their needs, even if it comes at a higher price point.

This technique relies on understanding customer needs and then presenting additional features, benefits, or higher-tier options that align with those needs. For example, a customer looking to buy a basic laptop might be offered a model with a larger storage capacity, a faster processor, or a more advanced screen. Similarly, a restaurant patron ordering a standard meal might be offered a premium cut of meat or a more elaborate side dish.

Effective lisamüügivõimalus requires sales staff to be knowledgeable about the products or services they offer, to listen attentively to customer inquiries, and to clearly articulate the added value of the suggested upgrade. It should not be perceived as pushy or aggressive, but rather as a helpful suggestion that enhances the customer's experience or provides a more complete solution. When executed well, it benefits both the business through increased revenue and the customer through a potentially more satisfactory purchase.