komercijalna

Komercijalna is a feminine singular adjective used in Croatian, Serbian, Bosnian, and Slovenian to mean “commercial” or “pertaining to commerce.” It is the feminine form of komercijalni, with komercijalno as the neuter form. The root komercija (commerce) comes from Latin commercium and has been adopted into South Slavic languages with typical morphological adaptations. The word is commonly used to describe things related to business, trade, or advertising.

In usage, komercijalna appears in everyday language and in institutional names. Examples include komercijalna banka (commercial bank), komercijalna zgrada (commercial building), komercijalna djelatnost (commercial activity), and komercijalna zona (commercial zone). It is also found in marketing and retail contexts, such as komercijalna kampanja (marketing campaign) or komercijalna saradnja (commercial cooperation).

Across language varieties, cognates with the same basic meaning exist in Slovenian and the other South Slavic languages, reflecting standard adjective agreement: komercialna with feminine nouns, komercialni with masculine, and komercijalno with neuter. In contemporary usage, the term emphasizes commercial or market-oriented aspects rather than industrial or private ones, and it frequently appears in both general discourse and formal names.