indkøberen

Indkøberen is a Danish term meaning "the shopper" or "the buyer." It is commonly used to refer to a person responsible for purchasing goods for a business, organization, or household.

The phrase has also been used as the title of a Danish consumer magazine linked to the cooperative movement. The magazine presented product evaluations, price comparisons, buying guides and budgeting advice with the aim of helping consumers make informed choices and obtain good value. It targeted households and general shoppers and published articles on product quality, nutrition, and consumer rights.

Over time, as media consumption shifted toward digital formats, print editions were complemented by online content and digital newsletters as part of broader consumer-information initiatives within the Danish cooperative network. The name Indkøberen remains a recognizable term in Danish for shopper-focused media and was used to identify the publishing project concerned with practical guidance for everyday purchasing.

The term itself also functions as a generic job title in Danish commerce, referring to someone who handles procurement or purchasing duties.