björnsaft

Björnsaft is a term used in Swedish-language contexts to refer to a non-alcoholic fruit beverage, or more informally to a "bear juice" concept associated with forests. The name combines björn (bear) and saft (juice or cordial). In standard use, saft denotes a concentrate or syrup meant to be diluted with water, a common household beverage across Scandinavia.

Commercially, björnsaft is not tied to a single, widely recognized product. When the term appears on labels, it typically designates a child-friendly fruit drink based on traditional saft concentrates, often flavored with forest berries such as lingonberry, bilberry, or cranberry, sometimes complemented by apple, pear, or elderflower. Production usually involves adding sugar and water to a concentrate, with optional carbonating for a fizzy variant.

In folklore and marketing, björnsaft may be used as a playful or thematic concept, drawing on associations with bears, forests, and wilderness. It can appear in regional recipes, camp menus, or novelty products aimed at families or outdoor enthusiasts. As with other saft products, its availability is variable and largely limited to Nordic markets or online stores that carry Scandinavian beverages.

See also: saft, lingonberry juice, bilberry juice, birch sap, Nordic beverages.