bargainmaker

The term bargainmaker refers to a person who negotiates favorable terms in a transaction by trading concessions, information, or incentives. A bargainmaker aims to maximize value for their side, often by leveraging market conditions, supplier options, or alternatives.

The noun combines bargain and maker; used in business journalism and professional discourse to describe individuals skilled at obtaining concessions. The term can describe formal roles (procurement negotiator, dealmaker) or informal capabilities in various settings. It is not synonymous with a generic shopper; a bargainhunter is typically someone seeking discounts, not necessarily negotiating terms.

In procurement, a bargainmaker negotiates price, delivery, warranties, and payment terms with suppliers. In real estate, a buyer or agent seeks favorable price and contingencies. In corporate mergers and acquisitions, a bargainmaker may work to structure terms favorable to their client. In politics and diplomacy, bargaining is a core activity and a bargainmaker attempts to secure concessions or alliances.

Strategies and considerations include research, BATNA assessment, setting targets and walkaway points, anchoring, and building credibility. Ethical considerations include transparency, compliance with laws, and avoiding coercive tactics. Effectiveness depends on information symmetry, relationship quality, and the availability of viable alternatives.