asiakaskokemuksena
Asiakaskokemus, often translated as customer experience, refers to the overall perception a customer has of a company or its brand based on all their interactions throughout the customer journey. This encompasses every touchpoint, from initial awareness and consideration to purchase, usage, and post-purchase support. It is not just about the product or service itself, but also about the emotional and sensory responses evoked by the company's actions and communications.
A positive asiakaskokemus is crucial for business success. It can lead to increased customer loyalty, repeat
Key elements contributing to a good asiakaskokemus include ease of use, responsiveness, personalization, empathy, and problem