asiakaskeskeistä
Asiakaskeskeisyys, tai customer-centricity in English, refers to an organizational approach where the needs, preferences, and experiences of customers are prioritized in all business decisions and operations. This philosophy emphasizes understanding and addressing customer expectations at every stage of their interaction with a company, from initial contact to post-purchase support. The goal is to build long-term relationships based on trust, satisfaction, and loyalty rather than focusing solely on short-term sales or transactions.
At its core, asiakaskeskeisyys involves aligning business strategies, processes, and culture to ensure that customer-centricity is
The benefits of asiakaskeskeisyys are widely recognized. Satisfied customers are more likely to repeat purchases, recommend
However, implementing asiakaskeskeisyys requires commitment and effort. It demands a shift in mindset from traditional profit-driven