alAiby

AlAiby is a fictional character and the mascot for the 2023 FIFA U-17 World Cup hosted in Indonesia. The name "AlAiby" is derived from the Indonesian word "Aib" which means "unique" or "special," and also incorporates "Ai" which is a nod to Artificial Intelligence, reflecting a modern and forward-thinking aspect of the tournament. AlAiby is depicted as a young, energetic, and friendly character with a design inspired by Indonesian culture and wildlife. Its appearance features a distinctive patterned head covering and clothing that incorporates traditional Indonesian motifs. The character is intended to embody the spirit of unity, diversity, and the excitement of youth football. AlAiby's role as mascot is to engage fans, promote the tournament, and serve as a symbol of the host nation's hospitality and enthusiasm for the sport. Through various promotional activities and appearances, AlAiby aims to connect with audiences of all ages and backgrounds, making the FIFA U-17 World Cup a memorable and inclusive event. The mascot's creation was overseen by the Indonesian organizing committee and FIFA, with an emphasis on creating a relatable and iconic figure that represents both the local identity and the global appeal of football.