Ziplined

Ziplined is a technology company that provides a cloud-based platform for customer engagement and data management. Founded in 2007, the company focuses on helping businesses connect with their customers through various communication channels and streamline their internal processes. The Ziplined platform integrates data from multiple sources, offering a unified view of customer interactions.

The core functionality of Ziplined revolves around enabling businesses to personalize their customer outreach. This includes tools for email marketing, SMS messaging, and automated communication workflows. The platform also offers features for customer relationship management (CRM), allowing companies to track leads, manage customer accounts, and analyze engagement metrics. Ziplined aims to simplify complex data management and marketing operations for businesses of all sizes.

Ziplined's technology is designed to be accessible and user-friendly, often catering to small to medium-sized businesses that may not have extensive IT departments. The company emphasizes automation and efficiency, allowing users to set up campaigns and manage customer data without requiring deep technical expertise. This focus on ease of use has been a key aspect of their market approach.