Youzan

Youzan is a Chinese technology company that provides cloud-based e-commerce software and services for merchants. It operates a software‑as‑a‑service (SaaS) platform that enables small and medium‑sized businesses to create and manage online stores across social media, mobile apps, and other channels, with a focus on social commerce in China.

The Youzan platform offers storefront design, product catalog management, order processing, inventory control, payments, marketing tools, customer relationship management, and data analytics. It integrates with popular Chinese social platforms such as WeChat, enabling merchants to build and manage shops within social networks and to run multi‑channel campaigns. The platform supports online stores as well as offline‑to‑online operations, in-store sales, and logistics integrations.

Founded in 2012 in Hangzhou, Youzan grew into one of China's leading e‑commerce software providers, serving a large base of merchants ranging from individuals to small businesses. The company has raised multiple rounds of venture funding and has pursued international expansion in recent years to reach merchants beyond China.