WPPs

WPPs is an acronym that can refer to more than one concept depending on the context. The term is commonly used to denote word processing programs, as well as to a major corporate entity in the advertising and public relations industry.

Word processing programs (WPPs) are software applications designed for creating, editing, formatting, and printing text documents. They typically offer features such as spell and grammar checking, text styling, templates and styles, tables and images, revision tracking, and collaboration tools. Word processing programs are widely used in offices, schools, and publishing, serving as a foundational tool for drafting correspondence, reports, manuscripts, and other textual content.

WPP plc is a British multinational advertising and public relations company and one of the largest entities in the marketing communications sector. The group operates through a network of agencies and specialist units that provide services including advertising, media planning and buying, digital marketing, public relations, branding, and customer experience. WPP plc originated from the Wire and Plastic Products group in the 1980s and expanded globally through acquisitions, establishing a broad, diversified portfolio of brands and capabilities. It is publicly listed on the London Stock Exchange and maintains a significant presence in many markets around the world.

Because WPPs can refer to multiple, distinct concepts, the intended meaning is usually clarified by context. In some contexts, it points to software for document creation; in others, it denotes the global advertising and communications company.